Thailand is aggressively trying to attract more foreign companies that want to embark on global business restructuring plans. To this, the country has been marketing itself as a possible manufacturing base for companies to produce their products by providing economy of scale thereby, enhancing profitability and competition.
Panasonic, like many of its European competitors such as BMW, set its eyes for more investments in Samut Prakan, Thailand. The company would be setting up a factory to support the production of automotive electronic component in that area. Apart from this, Panasonic is also pushing to expand its factory production in the Khon Kaen province to intensify the other production line of Panasonic products
As the company’s manufacturing and automotive arms are moving rapidly in Samut Prakan and Khon Kaen. Its Smart home and Smart factory divisions are working hard in expanding its presence in Thailand as well. The company recently launched a new business, Modular House, a futuristic residential business with Smart home solution and is preparing to market smart factory equipment to SMEs.
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